80 Years of Heart and Hustle: How Vicki Oberle Keeps Fisher Furniture Thriving in Ironton with Expert Service, Customization & Free Delivery
- Thomas Smugala
- Jun 9
- 3 min read
Updated: Jun 10
With the takeover of the internet, online shopping has put many small businesses out of business. You can buy anything you like online, from cars to pencils, but people continue to shop locally for a handful of very important reasons. Online shopping just doesn’t give the same experience as going to a store. When you go into a shop, you can hold and touch products and get a three-dimensional experience. But there is much more.

Meet Vicki Oberle, the furniture queen.
You all know the horror stories about shopping online. Customer dissatisfaction is astronomical. Things like: the item is not what the store described, it shows up in a different color or variation, it’s damaged, it never shows up, or the big one – NO customer support.
When it comes to buying furniture, these risks and problems are expensive. No one wants to wait two weeks to receive a brand-new nightstand, only to find it is broken or doesn’t look the way they imagined. This is why old-school with a shop you can trust may get you way better results when shopping for furniture. Fisher Furniture in Ironton is a small-town furniture & appliance shop where you can find BIG value. Find out why people keep them thriving as a brick-and-mortar shop in a small town—yup, there is a reason.

...old-school with a shop you can trust may get you way better results when shopping for furniture.
My name is Vicki Oberle. At Fisher Furniture & Appliances, we are always happy to assist you with any questions or concerns you may have. We understand that buying furniture can be overwhelming, but you don’t have to face it alone. Our knowledgeable team is here to guide you every step of the way.
Shopping with a local, established business like ours offers the best of both worlds: the personal touch of in-store shopping and exceptional customer service that supports you with online purchases as well. We are always available to help, and if you ever have a question or concern, you can count on an actual person to assist you, keeping your best interests in mind.
Fisher having fun!

Vicki and her team make sure every customer is happy.

Nothing like the feel or look of real handcrafted woods.
Not only do we offer great customer service, but we also provide knowledgeable interior designers who can help you find great materials, furniture styles, and color choices for whatever feel you’re trying to obtain in your home. This is a specifically customized service you’ll never find online.

How do you buy a leather recliner without reclining?
At Fisher Furniture, you can also customize designs. This makes the furniture more personal and different from the rest. Finding unique furniture is a great feature of shopping locally.

Sometimes you need to see and feel it before you buy.
And best of all, we at Fisher deliver all our furniture & appliances to your home FREE of charge. Our guys even take away your old furniture and set up the new stuff.
Proudly supporting our local Arcadia Valley community since the early 1970's!
Get Out There! Visit somewhere. Go buy a chair. Go for a hike. Sing at a spring. Do something. Do anything. Get out there, that sunken sofa won't miss you—time's a-wasting!
—Pics and words by Supreme Leader Smugala

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